E-Commerce brings crucial advantages – you reach a much larger target group, have extensive marketing opportunities and keep up with the times. But not everything is as simple as it…
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In today’s article I will deal with the question of what different types of campaigns can be used when placing advertisements on Amazon. My suggestions and ideas are based on…
The topic of product reviews on Amazon is on everyone’s lips in the media, in particular the flood of so-called „fake reviews“ is increasingly being referred to. The great importance…
Amazon’s A+ Content is now known by many different names – A+ Enhanced Marketing Content (EMC), A+ Content, Rich Product Description, and many more. The different terms can sometimes cause…
The problem is not a lack of appreciation of product reviews. The problem lies in the actual process of generating product reviews; in fact, only a minority of buyers take…
Selling products on Amazon is a daily challenge. For this reason, this article describes some of the more common difficulties in selling on the online retailer’s platform. In many cases,…
According to Amazon, its goal is to become the most customer-friendly company in the world. In order to protect customers from counterfeiting on their marketplace and to make it easier…
In this article, the creation of an Amazon Store, also known as a Brand Store or Brand Shop, will be examined in more detail. Those who sell products of their…
Why Amazon needs to become more like YouTube if it wants to dominate all online commerce Amazon is the measure of all things in German online trading. Continuous sales growth…